A new green mag called Positively Green just launched — and threw a party last night at the Falcon in Hollywood to celebrate.

Highlight of the evening: Bill Nye the Science Guy (left, avec moi) came wearing a pretty bow tie — via folding bike and Metro rail! He had his subway ticket to prove it.

Apparently Bill lives just a few doors down from Ed Begley Jr. and Rachelle Begley — who were also in attendance, Rachelle being on the cover of the first issue and all. There were other celebs too, but because I don’t watch TV, I couldn’t identify them….

Positively Green’s self-described as a “new national women’s magazine fulll of style, substance & good simple solutions.” I’d describe it as a greener version of Lucky — meaning that most of the features push you to buy buy buy shoes, clothes, gadgets, and lotions — albeit more eco versions of said products.

Of course, smart eco-shoppers can still use the product reviews just to research the few things they do need to buy –

The mag’s also very celebrity focused — and even has an official tie-in with green celeb blog Ecorazzi. In addition to dedicating the main feature to Rachelle Begley, Ed Begley, Jr. gets the back “Eco Boy” page. Natalie Portman and Celine Dion get mentions too — for their shoe-related habits. (below: Rachelle Begley)

Positively Green does also have some interesting eco tips, like an illustrated guide to insulating your water heater and many eco-adaptable recipes I’d like to try.

A 1-year subscription to the quarterly mag costs $14, with $2 of each subscription going to one of three charities you can pick from: Climate Project, National Arbor Day Foundation, Ocean Conservatory.

Summer liked the organic beer. I wasn’t so keen on the organic Frey wine — It’s just not as tasty as some other organic wines.

I drank it though –

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